Akela Family Music is an independent entertainment company dedicated to consulting services for artists, labels, companies, and brands in US and Latin American.
Akela Family Music in the US has been responsible for radio success in the US Hispanic Market of Top Latin Artists like J Balvin, Black Eyed Peas, Daddy Yankee, Cardi B, Reik, Zion & Lennox, Jesse & Joy, Fonseca, Maná, Ricardo Arjona, Alejandro Sanz, Carlos Vives, Juanes among many others.
Akela is a symbol of wisdom, authority, and leadership. Akela is anyone who acts as a leader.
Since day one, Colombian-born Fabio Acosta, a music executive with over 25 years of experience in the field, has been working to build himself up as a reference in the Latin Music space. Starting his career as a young entrepreneur in Bogota, his production company found success on the underground rock festival and concert circuit. He proved he can successfully wear different hats in the music industry by leveraging his growing reputation to join BMG Music, and working in the Club/discotheque promotions department to develop new, established and up-and-coming talent. By continuing to build on growing career momentum, Acosta joined EMI Music as Label Manager and A&R for their Dance division before moving to the US in 2002 to work with EMI Televisa Music based in Miami, Florida. He was part of the Promotion/radio strategy and development of many releases for the label such as Carlos Vives, Juan Luis Guerra, RBD, Fonseca, Belinda, Aleks Syntek, Obie Bermudez, Tito ‘El Bambino’, Intocable, amongst others.
This brings us to what is perhaps the crowning achievement of Acosta’s career: his work with Latin superstar J Balvin, a co-management with Scooter Braun. Nothing highlights his journey through the industry better than the fact By 2007, Acosta had started to work as a strategic consultant for many artists and projects. This led to his next venture: the founding of his independent entertainment company Akela Family Music. Dedicated to helping artists, labels, and various other enterprises navigate the music industry, the company is effective by honing in on innovative techniques in radio promotion and artist consulting services. Akela has been responsible for radio success in the US Hispanic Market of Top Latin Artists like J Balvin, Mana, Alejandro Sanz, Jesse & Joy, Reik, Laura Pausini, Juanes, Black Eyed Peas, Daddy Yankee, and many more. Today, the company’s roster shows that Acosta still has a finger on the pulse of what is new in Latin music and is a beacon for new talent in different genres.
This brings us to what is perhaps the crowning achievement of Acosta’s career: his work with Latin superstar J Balvin, a co-management with Scooter Braun. Nothing highlights his journey through the industry better than the fact that his client J Balvin concluded 2019 as one of the global artists to exceed 10 billion YouTube views within the year.
This brings us to what is perhaps the crowning achievement of Acosta’s career: his work with Latin superstar J Balvin, a co-management with Scooter Braun. Nothing highlights his journey through the industry better than the fact Crossing into the global mainstream in 2018, Balvin became the biggest Latin artist on Youtube in 2019 by spending 14 consecutive weeks in the #1 position on YouTube Music’s Global Artist chart. As Balvin’s unadulterated technicolor talent has burst onto the global scene, Acosta’s managerial skills and ample experience have steered the artist to unprecedented heights, not only within the industry, but also with fans and press. The Colombian singer has become one of the top 5 streaming artists in the world on Spotify, the #1 male Latin artist on TikTok, Music Choice’s “Latin Artist of the Decade” and a Billboard Magazine cover star plus, he leads the Latin Grammys with eight nominations, and in June briefly dethroned Drake as Spotify’s most-streamed artist on the earth. These achievements, in tandem with the world’s fascination with Balvin, have led Acosta, and Balvin’s co-manager Scooter Braun, to ink one momentous deal after another. In 2019 alone, they managed to close a lucrative new label deal with Universal Music, renegotiate Balvin’s Buchanan’s Whiskey deal in the US, Canada and Mexico, and secure a headlining slot at Lollapalooza, making Balvin the festival’s first Latin music headliner. Acosta says that Balvin’s potential to transcend style is historic: “Balvin, performing in Spanish, can proudly stand alongside anybody.” Recently Balvin was named one of Time’s most influential people of 2020.
This brings us to what is perhaps the crowning achievement of Acosta’s career: his work with Latin superstar J Balvin, a co-management with Scooter Braun. Nothing highlights his journey through the industry better than the fact While constantly reaching higher for his clients, Fabio maintains a diverse roster of clients as a manager on VibrasLab that includes Colombian singer Manuel Medrano, Yeison Jimenez, Jiggy Drama, Mario Puglia, Agudelo888, Cornetto, La Gabi, Matt Paris and Cazzu, who is the first Latin female artist with a US/regional campaign on Spotify in celebration of her album Una Niña Inútil, he and his clients make it clear that Latin music is not a niche market. Acosta’s career knows no bounds and the only safe prediction for his future is constant reinvention.
Akela Family is an established independent music company with several years of experience enjoying a successful relationship with world wide recognized clients. This company is dedicated to providing the very best professional service available, in the areas of marketing and promotion of music artist.
Akela Family is an organization with the capability to create an effective promotions and marketing campaigns for radio, media outlets, events and other strategies in the US and Puerto Rico.
Akela Family is a company with experience creating, developing and executing alternative and successful strategies for musical projects targeting media and different outlets.
Akela Family’s team of experts can be the solution to lead the plan for the music project in needs of strategy, marketing tactics, promotion and management.
Akela Family works as a consultant company to help develop a musical project, giving advice to promote songs, albums and videos trough different ways of distribution.
Akela Family has over 10 years of experience creating proved and effective strategies for radio stations in the US and Puerto Rico, working with established artists and projects in development. To check the success cases please check our client list.
Creation of specific marketing plans to different media outlets, including online campaigns and social media.
Akela Family has an extensive database of executives and key players of the music industry at the corporate and media level.
Akela Family has a talented and expert team of PR executives with a wide network and database of contacts in the entertainment industry, service targeted for artist and companies.
Akela Family is capable of monitoring and analyzes BDS and statistics for radio rotation and has the expertise of advice about new projects, songs, albums and strategies.
Our exclusive list of artists, record labels and entertainment companies has been part of our growth. They are not only happy customers; they’re friends and our best reference. Our clients had receive special attention to their project that we take as ours
Epic Records (Black Eyed Peas)
Atlantic Records (Cardi B)
El Cartel Records (Daddy Yankee)
Warner Music Latina (Zion & Lennox, Maná, Jesse & Joy, Alex Ubago, Luis Miguel, Beto Cuevas, Carlos Baute, Sie7e, Laura Pausini, Miguel bose, De La Tierra, Ricardo Arjona, Alejandro Sanz, Tommy Torres)
Univision Radio Concert Series (Enrique Iglesias, Maná, Alejandro Fernandez, Ricarjo Arjona, Daddy Yankee, Alejandro Sanz)
Sei Track Music (Maria jose, Benny Ibarra)
Gaira (Carlos Vives)
Tito El Bambino
Westwood Music (Reik, Carlos Rivera, Camila)